Arcanary is a growth and technology company with offices in Buenos Aires and Singapore. Arcanary Growth plans your go-to-market and runs the marketing that brings in customers, for B2B and B2C. Arcanary Tech builds software, AI agents and integrations, and runs our own AI products. One senior team, from strategy to long-term support.
Arcanary Growth brings in customers. Arcanary Tech builds and runs the systems that serve them. Hire one, or let both work together on the same goal.
Arcanary Growth
Arcanary Growth plans how you reach the market and runs the channels that bring in customers: positioning, paid media, SEO and AI search, CRM, lifecycle and sales enablement. We work the same way for companies that sell to other businesses and for brands that sell to consumers, and we report on pipeline and revenue, not just clicks.
10 services
Arcanary Tech
Arcanary Tech designs, builds and runs technology: custom software and mobile apps, AI agents, integrations, data and dashboards, cloud, telephony and IT. It's also where our products live: Dai.sy, Verite.st, Dommek, Rufinia and WhatsApp Commerce, implemented and maintained by the same senior team.
10 services
Campaigns need landing pages, tracking and CRM integrations; software needs customers. When Growth and Tech share one team, the ad, the site, the follow-up and the product are built to work together, with no handoffs between vendors.
Hire one service or combine them into a complete go-to-market team. Every engagement is planned around a revenue goal and reported against it.
Positioning, ideal customer profile, pricing and a launch plan for a product, a segment or a new country.
Account-based marketing, LinkedIn, search and outbound to fill your sales pipeline.
Paid social, Google Shopping, conversion optimization and retention for consumer brands and online stores.
Rank on Google and get cited by ChatGPT, Perplexity and Google AI Overviews.
Google, Meta, LinkedIn and TikTok campaigns managed to a cost-per-lead or return target.
CRM setup plus email and WhatsApp automation that nurtures leads and retains customers.
Brand identity, websites and landing pages that look credible and convert.
Sales playbooks, CRM pipelines and the processes that turn leads into revenue.
Tracking, attribution, dashboards and experiments that show what's working.
Content, community management and creator partnerships on the networks your customers use.
Selling to a buying committee and selling to a single shopper need different playbooks, channels and metrics. We run both, and many of our clients need both.
B2B
Pipeline from the accounts you actually want
B2B purchases involve several people, longer cycles and larger contracts. We start from your ideal customer profile and a target account list, build the message for each role in the buying committee, and coordinate marketing and sales so every lead is followed up and every opportunity is tracked in the CRM.
B2C
More customers, bigger baskets, more repeat purchases
B2C decisions are fast, emotional and driven by price, trust and convenience. We find the audiences and creatives that sell profitably, remove friction from the store or the sign-up, and turn first-time buyers into repeat customers with email, SMS and WhatsApp.
Senior teams for every part of your technology, from strategy to support. Hire one line or combine them; either way you deal with a single accountable partner.
Advice from people who have made these calls for decades.
Custom platforms, web applications and iOS and Android apps.
Shopify stores, custom checkouts, marketplaces and payment integrations.
CRM, billing, ERP and the rest of your systems, talking to each other.
Agents and AI applied to your real processes.
Analytics, business intelligence and automated reporting.
Hosting, migrations, monitoring and ongoing maintenance for your systems.
IP telephony, virtual lines, IVR, call recording and transcription.
Support, email, domains, security, onboarding and offboarding.
Hands-on training in AI, Google Workspace and the tools your team uses.
Ready-to-deploy platforms for specific industries and everyday business operations. Each one is implemented, configured and maintained by our team.
An executive assistant that answers every call
Visit website: dai.syDai.sy answers phone calls, gives callers accurate information, books appointments and keeps calendars in sync across multiple Gmail and Outlook accounts. It coordinates meetings and events for your whole team.
A business that never misses a call because Dai.sy answers and books the meeting.
An automatic WhatsApp reminder the day before every meeting.
Scheduling and patient follow-up for clinics
Visit website: dai.syA version of Dai.sy built for clinics and medical practices: multi-doctor scheduling, referrals, test reminders and coordination before and after surgery.
A patient asks for “the first available orthopedist” and the system picks the doctor and books the slot.
Fasting instructions go out 24 hours before surgery; afterwards the assistant asks about symptoms and alerts the doctor if something looks wrong.
Automated first-round interviews
Visit website: verite.stVerite.st runs the first interview for you. Candidates answer structured questions, the AI scores every answer against the same criteria, and your recruiters only meet the people who qualify.
The first interview for a sales role is run by AI with a score for each candidate; recruiters only schedule the finalists.
Documents, verification and e-signature in one place
Visit website: dommek.comDommek centralizes your documents, verifies them, generates custom AI-built forms and collects legally binding digital signatures, with payments built in.
Buyers or tenants complete their approval application 100% online: no PDFs by email, no checks. They upload their data and documents, pay the application fee securely, and both they and the property manager see the status in real time, so nobody has to call to ask how it's going.
Case management for law firms
Visit website: rufinia.comRufinia keeps case files, matters and notifications in one system, warns you before deadlines and gives clients a portal to follow their case.
An automatic alert five days before a court deadline.
A portal where the client sees the status of their case without calling the office.
Catalog, cart and checkout inside WhatsApp
Your customers browse the catalog, build a cart and pay without leaving WhatsApp. A bot handles the conversation and the catalog stays in sync with your stock.
A customer builds an order on WhatsApp and pays with a Mercado Pago link without talking to anyone.
Our team started building when the web was new and has shipped through every platform shift since. That history is why we can tell you what to build, what to buy, and what to leave alone.
1999
First e-commerce sites, intranets and client-server systems for companies taking their business online.
2008
Native apps, subscription platforms and the first integrations between CRMs, billing and operations.
2014
Migrations to the cloud, data warehouses and dashboards that put numbers in front of decision makers.
2020
Remote work, digital signatures, WhatsApp as a sales channel and end-to-end workflow automation.
2026
Agents that answer, schedule, qualify and sell, running in production for real businesses.
The people you meet in the first call are the people who design and build your solution.
If an off-the-shelf tool solves it, we'll say so. We only build when it pays off for you.
We connect to your email, calendars, CRM, billing and phone lines instead of replacing them.
Maintenance, support and continuous improvement are part of the engagement, not an afterthought.
Typical projects across Growth and Tech. Ask us for case studies from your industry.
Localized positioning, local-currency pricing and a channel plan for the first 90 days.
Target accounts, LinkedIn ads for IT managers and outbound sequences that book meetings for sales.
Weekly creative tests on Meta and TikTok, plus abandoned-cart flows on WhatsApp and email.
Answers to clients' top questions, structured data and a cleaned-up Google Business Profile.
Mobile ordering, order tracking and payments in one app, connected to the back office.
A checkout built around the business's own pricing, shipping and payment rules.
Sales and invoicing kept in sync, with no double data entry between teams.
An agent that classifies incoming support emails and answers the routine ones on its own.
Invoices matched against received payments automatically, with exceptions flagged for review.
Sales by rep and region in real time, plus a weekly KPI report emailed to management.
Virtual lines, a self-service menu, and sales calls recorded and transcribed automatically.
Email and access ready on a new hire's first day, and revoked the moment someone leaves.
Our products start from real processes in specific sectors, and our Growth and Tech services adapt to any business, B2B or B2C.
Scheduling, reminders, pre- and post-surgery follow-up, and local search visibility.
Case files, deadlines, client communication and being found when clients search.
Faster, fairer first-round screening.
Selling on WhatsApp, Shopify and every channel, with paid media that pays back.
Online applications, verification, signatures and lead generation.
Assistants, dashboards and a steady pipeline for lean teams.
Go-to-market, pipeline generation and product engineering.
Acquisition, conversion and retention for brands that sell direct.
Bookings, orders and round-the-clock service by phone and WhatsApp.
Enrollment campaigns, parent inquiries and student communication.
Client onboarding, identity verification and signed documents.
Orders, inventory, ERP integrations and B2B sales pipelines.
A clear path from the first call to a system that runs on its own.
We map your processes, systems and goals, and find where technology will pay off first.
Architecture, build vs. buy decisions, scope and a plan you can read in one sitting.
Short iterations, with working software every step of the way, connected to your existing tools.
Implementation, data migration, training and a supported launch.
Maintenance, monitoring and continuous improvement for as long as you need.
Arcanary (ARCANARY LTD) is a growth and technology company for small and mid-sized businesses, with offices in Buenos Aires, Argentina and Singapore. It works through two practices. Arcanary Growth handles go-to-market and marketing for B2B and B2C companies: go-to-market strategy, B2B demand generation and account-based marketing, B2C performance marketing, paid media, SEO and GEO, CRM and lifecycle marketing, sales enablement, analytics, brand and social media. Arcanary Tech handles technology: strategy, custom software and mobile apps, e-commerce, integrations, AI agents, data and BI, cloud, SIP/VoIP telephony, IT and training. Tech also builds and runs Arcanary's AI products, including Dai.sy, an assistant that answers calls 24/7 and books appointments; Verite.st, automated first-round interviews; Dommek, documents and digital signature; Rufinia, case management for law firms; and WhatsApp Commerce. Its senior team has more than 25 years of experience each and works in English, Spanish and Portuguese.
Arcanary Growth is Arcanary's marketing and go-to-market practice. It defines who a company should sell to and how, then runs the channels that bring in customers: paid media on Google, Meta, LinkedIn and TikTok, SEO and generative engine optimization (GEO) for AI search, CRM, email and WhatsApp automation, social media, brand and websites, sales enablement and analytics. It has playbooks for both B2B companies, where it builds qualified pipeline with account-based marketing, LinkedIn, search and outbound, and B2C brands, where it drives profitable acquisition and repeat purchases with paid social, Google Shopping, conversion optimization and lifecycle marketing. Results are reported on pipeline, customer acquisition cost, return on ad spend and revenue.
Arcanary Tech is Arcanary's engineering practice. It covers technology strategy and fractional CTO services, custom software and iOS and Android apps, Shopify and e-commerce development, integrations between CRMs, billing and ERPs, AI agents and automation, data pipelines and dashboards, cloud and maintenance, SIP/VoIP telephony, IT and security, and training in AI and Google Workspace. It also develops, implements and maintains Arcanary's six AI products: Dai.sy, Dai.sy Clinics, Verite.st, Dommek, Rufinia and WhatsApp Commerce.
Yes. Most of our products were designed for businesses that need to do more without adding staff: clinics, law firms, rental operators, retailers and service companies.
Our team and our products work in English, Spanish and Portuguese.
Yes. Integration is part of every project: Gmail and Outlook calendars, CRMs, billing systems, payment platforms, WhatsApp, booking channels and phone lines.
Products like Dai.sy or WhatsApp Commerce can go live in weeks. Custom development depends on scope, and we always deliver in short iterations so you see progress early.
Both. Arcanary Growth has separate playbooks for B2B companies, which sell to other businesses through longer, committee-driven sales, and for B2C brands, which sell directly to consumers. Many clients need both, and our Tech services and products serve either model.
We do. Ongoing maintenance and support are part of every product and service we deliver.
Both. Our go-to-market strategy service defines positioning, pricing and channels before any money goes into media, and our technology strategy service covers roadmaps, build vs. buy decisions and dependency mapping, even if you end up not building anything with us.
A senior member of our team will read your message and reply within one business day.
Prefer email? hello@arcanary.tech
